Late Thursday, as rumors swirled concerning an incident at Brown University, the network's Kaitlan Collins used social media, highlighting the uncertainty and pointing viewers to her channel's 9pm newscast.
Even though CNN is certainly not a perfect news source, her message resonated for numerous observers. It stands as one of the organizations where you can find reality-based and mostly dependable reporting – especially during crises such as the one developing near a New Hampshire storage facility.
A Vulnerable Situation During a Corporate Tug-of-War
Yet the news network, now four and a half decades old, finds itself in a uncertain position as two giant media corporations battle over ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the future of CNN has been drawn into a high-stakes game of mergers and acquisitions, instead of as a question of what serves the information-seeking public.
“Here is one more case of the fundamental flaws with roots in many years of governmental choices,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The debate about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a broader point.
“The narrative is crafted as a corporate drama with powerful individuals as the central actors, but there is very little discussion of the societal benefit,” Pickard explained.
A Further Factor: The Former President
The CNN scenario is further muddied by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his primary “fake news” antagonist.
Think back to the cries of “CNN sucks!” at Trump's rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in White House briefings.
Trump now asserts that CNN needs new ownership. Many see this as a desire for ownership that will insulate him from journalistic oversight. That is one reason why he appears to favor Paramount Skydance, which has made a hostile bid.
Trump has reason to like that suitor more. For one thing, it is led by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently placed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that venerable news network.
A Possibility of Continued Uncertainty
It is important to note, if Netflix prevails, CNN and other cable outlets would first be carved out into a separate entity. That would be a relief to many at the network, but it’s hardly a guarantee of stability. That setup could pave the way for CNN for another sale. There is no finish line.
According to Timothy Wu, a lot of this is illegal, anyway. The prominent critic of big tech’s dominance recently argued that anti-trust laws should disallow both deals.
“Both acquisition attempts would be detrimental to the country, and both should be opposed by the government,” Wu argued.
The Fundamental Issue and a Way Ahead
Whatever happens regarding CNN, the underlying crisis persists.
“The present media landscape is a very system hostile to democracy, but we ought not succumb to the belief that change is impossible,” Pickard noted. Policy decisions – from the 1930s and 1940s – helped to create this profit-obsessed monster, and new policy decisions can address it.
Is this likely in an era where the top communications regulator will not confirm that the agency is independent? Reform is highly improbable now, but that should not imply it will never happen.
Initiatives that strengthen independent news organizations, bolster local journalism, subsidize public media, and prevent the consolidation of media power in very few hands are achievable – they are vital for a functioning democracy.
When it comes to media ownership, size does not equal quality. And news organizations like CNN shouldn’t be pieces in the newest corporate chess match.